各位同学：

项目注册网址：https://courses.cpe.asu.edu/browse/wpcarey/courses/cpe-wpc-global-innovators-intro-entrepreneurship

ASU CAREY商学院介绍：

https://player.mediaamp.io/p/U8-EDC/Z10ANGjRH9T0/embed/select/media/N7mTRKY6NKNS?form=html

费用：$1199

时间：2周

吴玉章学院报名截止时间：6月16日

ASU注册截止时间：7月3日

吴玉章学院将对有意向参加此项目的同学予以资助，资助范围为注册费用$1199的2/3、1/2、1/3。

请有意向报名参加Global Innovators Program的同学于6月16日前填写附件《吴玉章学院Global Innovators Program报名表》并发送至邮箱52160178@qq.com。学院将根据报名情况安排后续选拔。

 

What you'll do:

Modules 1-5 : Introduction to Entrepreneurship:

This course focuses on the entrepreneurial mindset and helps students explore the role of starting and growing a business in today's society where resources are scarce and hard to find. Students learn the basics principles used to explain and to understand entrepreneurial activity, including learning how to identify and to evaluate potentially profitable business opportunities. This foundation prepare them to begin critical thinking and strategic analysis on their own business start-up ideas in order to increase their likelihood of success. Finally, students will learn how to use limited resources most effectively for increasing their income and for the creation of their own wealth and prosperity.

Modules 6-10: Leadership and Management for Entrepreneurs:

This course examines the creation and growth of a new entrepreneurial enterprise beyond simply the characteristics of the sole founder and the business idea itself. In particular, it introduces various leadership types and teaches founders how to effectively manage issues they will face as the enterprise expands, such as the division of equity, hiring and managing new employees, establishing a company culture, and managing growth. It also explores how existing organizations can maintain or encourage an entrepreneurial mindset to capture the advantage of creativity and innovation as it continues to grow and expand.

Learning Topics:

• Entrepreneurial      Characteristics

• Innovation      and Ideation

• Assessment      and Adoption

• Business      Models and Competition

• Planning

• The      Founding Team

• Managing      Employees

• Establishing      a Company Culture

• Managing      Growth

• Corporate      Entrepreneurship

Who this course is designed for:

This certificate is designed for international students interested in entrepreneurship.

What you'll receive:

Students who complete the course will receive a Global Innovators: Introduction to Entrepreneurship Certificate and Badge.